Giannella Bakery located in Paterson, New Jersey was opened in 1927 by the Giannella Family. It was purchased in 2003 by the Imparato family. The Imparato’s were original owners of Modern Baking Company of Brooklyn, New York. By altering the name to GIANNELLA MODERN BAKING COMPANY, they were able to keep with traditions and add a little bit of their own flavor.

The Imparato’s kept the Giannella name because of its rich history and meaning to the Paterson community. Most of the traditional recipes have been kept and new Brooklyn style breads were added to our menu.

We are located in Paterson, New Jersey, approximately 15 miles from Midtown Manhattan. Known for high quality, freshly baked products at reasonable prices, our promise to our customers is that we will not compromise the quality of our product. Therefore, our products speak for our integrity.